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Introduction

The purpose of this site is to present information related to fashion trends.  We develop this information on a real-time basis by monitoring the content available via the Internet - essentially listening in on the current conversations about fashion and then developing trends based on what we hear (data collected).

At present, we include information about color trends in fashion, woman's shoe brands, and handbag brands.

Fashion Color Measurement

Colors are a large part of the overall fashion picture and knowing what is "in" and what is not is important.  To determine the current popularity of various colors in fashion - we monitor the entire Internet conversation about colors and fashion - noting what is more and less popular over time.  We present those measurements in the form of trend graphs.  Each graph shows the popularity of an individual color against the average change in popularity of other colors.  To access this information be selecting a color of interest - click here.

Handbag Popularity Measurement

Handbags are a popular fashion accessory and knowing which brands are in and which are not is one way to remain fashionable.  To determine the current popularity of various handbag brand names in fashion - we monitor the entire Internet conversation about handbags and fashion - noting what is more and less popular over time.  We present those measurements in the form of trend graphs.  Each graph shows the popularity of an individual handbag brand against the average change in popularity of other handbags.   To access this information be selecting a handbag brand of interest - click here.

Woman's Shoe Brands

Shoes are a large part of any fashion statement.  Using the same methodologies mentioned above - we track 200+ woman's shoe brands to determine the change in popularity over time. To access this information be selecting a shoe brand of interest - click here.

Contact Us

You can contact us by emailing FashionTrender@TrendIQ.com.